Los Angeles, June 8 After reality TV, Kardashian sisters are now ready to launch their make-up line and are excited about the venture.
Kim, Kourtney and Khloe Kardashian have tied up with Boldface Licensing +Branding to launch Khroma Beauty. The cosmetics line will include eyelashes, mascaras and Kardazzle Compacts, with a larger range of products available from early 2013.
“We’re so excited to partner with Boldface Licensing+Branding on this new venture. There’s a glam girl in all of us and it’s a dream come true to have our own makeup line and to share it with women around the world,” the sisters said in a joint statement.
“Make-up has been an essential part of our lives for so long. Like fashion, it’s always changing and evolving just as we do and we can’t wait to share this new venture with our fans.
“The collection will offer luxury feel and quality to the mass customer, with exquisite formulas to emulate the eyes, lips and complexion looks for which the Kardashian sisters are famous’,” said the statement.
The three sisters are known for their reality show “Keeping up with the Kardashians”. They also have clothing brand DASH.